Amazon is among the world's technology leaders. It has the 4th largest capitalisation (over $2.22 trillion)
The business is well diversified. It covers various areas from e-commerce to entertainment and telemedicine.
This company is one of the main beneficiaries of digitalisation and cloud development. By investing in it, you are betting on maintaining and strengthening the role of the IT sector in the economy. The forecast on Amazon stocks depends on expectations related to the technology industry.
Crucial feature is the absence of dividends. Therefore, Amazon stocks make a poor fit for a dividend strategy. They are not proper for people looking for passive income. Instead, the stock is recommended for those who are interested in capital appreciation over the long term.
The stock itself can also be used as a speculation instrument. Its quotations move faster than the market on average. The beta coefficient of this stock is 1.15.
As we examine the current state of Amazon's stock on 12/09/2024, a notable decline in its forecasted value is observed. Data from authoritative sources like TipRanks and CoinPriceForecast reveal a decreasing trend in the stock's average forecasted price. The minimum and maximum forecasted prices stand at 185.35 USD and 204.86 USD, respectively. This reflects a change in the asset's value by 2.94% in a downward direction.
Such a decline may be influenced by various market dynamics, including competitive pressures, changing market sentiments, or internal company challenges. Investors and market watchers should consider this trend with caution, assessing the broader market context and potential implications for their investment strategies. While fluctuations are a normal part of stock market dynamics, it is crucial to remain informed and agile in response to these changes.
Price for Today — 227.03 USD
Price at the end of 2024 — $216.
Price for next year 2025 — $231.
Long-term price 2025-2030 — $231-$461.
Capitalization growth is expected to continue in the near term. The analysts recommend buying AMZN. Technical analysis tools show a bullish price trend.
In early December 2024, the f Amazon quotes shows the following:
18 technical analysis indicators give 10 Buy signals;
RSI shows overbought only on low timeframes, on daily, weekly and monthly chart it signals Buy;
STOCHRSI and STOCH indicate a balanced market sentiment.
Among the key tools of technical analysis, the most important are moving averages and momentum.
These two indicators on the daily chart signal the purchase expediency. RSI value is close to the level of 61. This value is interpreted differently by traders. Among them, some of them consider it a recommendation for further purchases. Others believe it to be a neutral value.
Based on the technical analysis, our analytics agree with the majority of experts. We expect Amazon quotes to continue growing. The nearest resistance is $212.43.
In the event of an upward trend break, the $206.73 level may serve as strong support.
Amazon has shown growth in revenue, gross profit and net income in 2024. The latest financial indicators in recent reports of the issuer are given below in the Key Financial Indicators section. One can use them to assess the company's business health.
Based on the data of multiples, Amazon seems to be quite attractive for investing. P/E and P/S values slightly exceed the industry average. But this issuer yields to its competitors in terms of earnings per stock.
The 5-year forecast for Amazon stock is mostly positive. Many experts predict strong growth over the next few years. They say a 500% rise is possible.
The optimistic expectations for this asset have several reasons:
Investors' belief in the further development of e-commerce and cloud technologies.
Constantly growing financial performance of the company.
Active development, market expansion.
A high degree of business diversification.
But several analysts do not give a clear forecast of Amazon's stock for 5 years. According to the experts' predictions, the quotes will move in a narrow corridor. In their opinion, in 5 years the share price will rise by less than 50%.
There are also forecasts of a significant price drop with a further recovery by the end of 2028.
Such a forecast is the result of a combination of many negative factors:
The Fed's struggle with inflation. It is expressed in the rate increase. This leads to an increase in yields on risk-free investments. Liquidity flows from the stock market to the debt market.
Increased competition in e-commerce and cloud technology.
Investors losing faith in the big tech sector.
Risks of falling business profitability.
Potential tightening of antitrust laws.
Amazon's forecast for 12 months is neutral. Sharp fluctuations of quotations are not expected. They will move without a clearly expressed trend. The tendency will remain until the end of 2024. It is caused by investors' uncertainty about the future of the stock markets. The company's financial results are expected to grow. But this will not signal a bullish trend. Negative macroeconomic factors will be stronger.
Major agencies suggest the following metrics for AMZN asset:
$179.99 — Stockscan;
$226 — Coinpriceforecast;
$230 — Longforecast.
Month |
Min. Price, $ |
Avg. Price, $ |
Max. Price, $ |
Potential ROI, % |
Dec |
200.19 |
207.19 |
216.16 |
2.25% |
It is expected that 2025 will not be the best year to invest in growth stocks. Amazon's prediction for this year is neutral. Experts do not expect significant drawdowns. But there will be no noticeable growth either.
The attempts to correct will be bought out by investors who believe in the financial potential of the company. At the same time, strong growth of quotations is unlikely. The market in 2025 will remain under the pressure of negative expectations.
Major agencies suggest the following metrics for AMZN asset for next 12 months:
$197 — Wells Fargo;
$248 — MoffettNathanson;
$275 — Loop Capital.
Month |
Min. Price, $ |
Avg. Price, $ |
Max. Price, $ |
Potential ROI, % |
Jan |
201.46 |
209.45 |
220.27 |
4.19 |
Feb |
194.48 |
209.12 |
217.86 |
3.06 |
Mar |
188.58 |
197.90 |
206.70 |
-2.22 |
Apr |
208.89 |
220.33 |
230.21 |
8.90 |
May |
204.67 |
210.55 |
217.18 |
2.73 |
Jun |
207.19 |
221.50 |
229.77 |
8.69 |
Jul |
217.87 |
237.24 |
246.99 |
16.83 |
Aug |
207.10 |
216.13 |
229.97 |
8.78 |
Sep |
214.02 |
224.40 |
231.53 |
9.52 |
Oct |
209.48 |
217.61 |
225.39 |
6.62 |
Nov |
216.36 |
232.30 |
244.45 |
15.63 |
Dec |
218.47 |
223.98 |
231.36 |
9.44 |
According to analysts' forecasts, 2026 will be a good year to invest in Amazon. Optimistic experts predict the growth of AMZN quotations to almost $600. It is expected that the bullish sentiment will be supported primarily by the company's success.
Major agencies suggest the following metrics for AMZN asset for the end of 2026:
$284 — Stockscan;
$292 — Coinpriceforecast;
$595 — Longforecast.
But several analysts forecast a decline in AMZN quotes. This is due to expectations of recession and investor disappointment in the IT sector. Many experts believe that the company's current multiples are overvalued.
Month |
Min. Price, $ |
Avg. Price, $ |
Max. Price, $ |
Potential ROI, % |
Jan |
176.50 |
201.05 |
220.57 |
4.34 |
Feb |
186.31 |
198.11 |
208.90 |
-1.18 |
Mar |
173.45 |
198.73 |
220.61 |
4.36 |
Apr |
161.29 |
195.78 |
216.00 |
2.17 |
May |
122.99 |
136.21 |
153.21 |
-27.53 |
Jun |
122.96 |
136.78 |
152.57 |
-27.83 |
Jul |
129.34 |
144.00 |
171.63 |
-18.81 |
Aug |
160.73 |
174.47 |
183.77 |
-13.07 |
Sep |
140.03 |
152.85 |
169.12 |
-20.00 |
Oct |
121.99 |
139.59 |
147.79 |
-30.09 |
Nov |
100.31 |
108.82 |
119.32 |
-43.56 |
Dec |
91.99 |
100.33 |
111.02 |
-47.48 |
Some experts call the company one of the main beneficiaries of online commerce and cloud technology sector development. Analysts expect Amazon to perform better than its competitors. Arguments for buying the stock are revenue and net income growth.
Major agencies suggest the following metrics for AMZN asset for the end of 2027:
$275 — Stockscan;
$357 — Coinpriceforecast;
$683 — Longforecast.
But there is also a pessimistic prediction. Negative expectations are primarily due to the revaluation of the IT sector. Some experts claim that the company will start losing market share to competitors.
Month |
Min. Price, $ |
Avg. Price, $ |
Max. Price, $ |
Potential ROI, % |
Jan |
93.36 |
108.49 |
124.04 |
-41.33 |
Feb |
106.40 |
115.02 |
131.99 |
-37.56 |
Mar |
104.31 |
112.10 |
121.04 |
-42.75 |
Apr |
116.65 |
122.48 |
130.10 |
-38.46 |
May |
121.47 |
136.21 |
149.51 |
-29.28 |
Jun |
151.64 |
157.33 |
162.95 |
-22.92 |
Jul |
158.84 |
163.79 |
170.32 |
-19.43 |
Aug |
159.72 |
171.15 |
179.50 |
-15.09 |
Sep |
155.28 |
170.57 |
184.28 |
-12.83 |
Oct |
147.71 |
159.76 |
165.94 |
-21.51 |
Nov |
168.38 |
181.91 |
189.36 |
-10.43 |
Dec |
184.22 |
191.77 |
198.18 |
-6.25 |
Amazon's stock price forecast for 2028 is positive. It is expected by specialists that the problems of the previous years will be solved. Such negative factors as the expectation of recession and the Fed rate hike will no longer affect the market. This will make investors return to bullish sentiments.
Major agencies suggest the following metrics for AMZN asset for the end of 2028:
$277 — Stockscan;
$324 — Walletinvestor;
$389 — Coinpriceforecast;
$1086 — Longforecast.
Month |
Min. Price, $ |
Avg. Price, $ |
Max. Price, $ |
Potential ROI, % |
Jan |
186.14 |
198.27 |
207.70 |
-1.75 |
Feb |
217.99 |
224.60 |
233.76 |
10.57 |
Mar |
226.88 |
233.41 |
238.88 |
13.00 |
Apr |
227.80 |
239.81 |
249.10 |
17.83 |
May |
230.98 |
243.95 |
252.44 |
19.41 |
Jun |
233.04 |
247.67 |
264.34 |
25.04 |
Jul |
240.17 |
252.52 |
267.19 |
26.39 |
Aug |
208.99 |
225.08 |
238.04 |
12.60 |
Sep |
229.45 |
244.66 |
257.08 |
21.61 |
Oct |
241.00 |
247.89 |
256.23 |
21.21 |
Nov |
250.24 |
272.48 |
287.08 |
35.80 |
Dec |
310.08 |
319.47 |
331.36 |
56.74 |
The long-term forecast for Amazon stock is positive. This is due to 2 key factors. First of all, experts predict a significant growth of the stock market. It will be caused by an increase in the money supply in circulation and inflation.
In the second place, analysts expect Amazon to maintain the current development rates. The main bullish factors are:
rapid scaling of the business, increasing revenue and profits;
constant search for new directions, diversification of assets;
improvements designed to retain customer loyalty.
In some years, there may be drawdowns in stock value due to macroeconomic factors. But, most likely, they will be short-term and not too deep. Most analysts recommend buying Amazon when the investment horizon is measured in decades.
Optimistic experts predict a strong growth of Amazon's quotations. By the end of 2050, they will increase 6.5 times. Even pessimistic forecasts provide figures 3 times higher than the current ones.
The 10-year outlook for Amazon stock is positive. In the coming years, analysts admit the probability of bearish sentiment. But by the end of the decade, experts believe that the stock market will fully recover. It will come out from under the influence of the current negative factors. The main beneficiary of this will be the IT sector.
No less important is the objective growth that the company's business will demonstrate. It will remain the industry leader in e-commerce and cloud technology. Amazon is expected to develop in entertainment, telemedicine and other promising areas.
How realistic the forecast will be, depends on the normalization speed of the geopolitical situation. When it escalates, it may lead to further deterioration of the economic situation. A decline in effective demand will entail falling corporate profits. As a result, investors may lose faith in the stock market for a long time.
Possible prices for AMZN for the end of 2034:
$344.35 — StockRaven;
$431.30 — Stockscan;
$550 — CoinPriceForecast.
The outlook for 2030 is bullish. The average target price represents a range of $300-$350. When this scenario comes to reality, Amazon stock will show an average annual return of more than 13%. This is above the performance of the S&P 500 index over the long horizon. Such expectations make investing in this company worthwhile.
The most pessimistic forecast for 2030 - $165. The most optimistic - $461.
The long-term forecast for Amazon stock is positive. All analysts expect growth of quotations relative to the current price. But different specialists call very different figures.
According to different investment companies, the price of AMZN by 2040 will be:
minimum - $447;
average - $537;
maximum - $1093.
When the average target price is reached, Amazon looks like a good investment. The minimum forecast, taking into account the lack of dividends, is actually negative. Although it promises growth of quotations, the average annual yield will be lower than required.
Amazon's stock outlook for 2050 is also bullish. The question is not whether the company's quotes will grow relative to the current ones. Chances of that happening are more than 90%. The question is whether the growth of quotes will exceed the expected rate of return.
Experts call the following target prices for AMZN:
minimum - $631;
average - $797;
maximum - $1374.
The longer the time horizon, the more difficult it is to make a reliable forecast. Four-figure quotes look incredible against the current price. But since the IPO, the stock has grown more than 1000 times in value (adjusted for the split). Growth of 100 times looks like an achievable result on a horizon of more than 20 years.
Amazon, one of the largest and most influential e-commerce and technology companies globally, has seen significant growth in its stock value over the years. The company was founded by Jeff Bezos in 1994 and went public in 1997. Since then, Amazon's stock has experienced periods of remarkable appreciation.
Several factors contribute to the attractiveness of Amazon stock for investors. The company's diverse range of services, including e-commerce, cloud computing (Amazon Web Services or AWS), digital streaming, and artificial intelligence, has positioned it as a major player in multiple industries.
Investors often look at key financial metrics, such as revenue growth, profitability, and market share, when evaluating Amazon's stock. Additionally, developments in areas like innovation, international expansion, and regulatory considerations can impact the stock's performance.
It's essential to consider potential risks as well. Factors such as increased competition, regulatory scrutiny, and global economic conditions can influence the stock's volatility. As with any investment, thorough research and staying informed about current events are crucial for making informed decisions.
For the most up-to-date information on Amazon stock, please check financial news sources, the official Amazon investor relations website, or consult with a financial advisor.
Amazon Price History Chart
Stocks have a mixed effect on the stock market. Its slowdown usually gives a short-term bullish impulse. Accelerating inflation often leads to falling stock prices. This occurs when investors are concerned about inflation getting out of control. In such a situation, market participants switch to defensive assets. When inflation is accompanied by economic growth, it is good for the stock market.
Amazon is a company with a significant share of international assets. Changes in currency exchange rates could reduce its revenues.
Amazon has been under increased regulatory scrutiny in recent years. The main reason is antitrust legislation. In addition, scandals and lawsuits are associated with the company. They are related to unfair competition and employment relations with employees. Such situations indicate potential problems with further development of the company. Therefore, it is a cause of concern among investors.
The company's stock has been split 4 times already. The last one occurred on 6 June 2022.There is no information about the management planning another split. The current security price does not warrant such a move. Typically, a split is done to lower the market value per stock. This makes the asset more attractive to retail investors.
There is no one universal method for calculating fair value. The most popular methods are the capital asset pricing model and discounted cash flow. But these calculations require both knowledge and time. A fairly quick way is to compare the P/E multiple to competitors. This is the easiest way to determine whether a company is overvalued.
This happens when the company's financial results are worse than investors expect. Other reasons are regulatory claims, lawsuits, and other negative news. They cause fears that the pace of business development will slow down. Quotes are also affected by global factors. The main ones are geopolitical tensions and the Fed's rate hike.
The company's stocks are traded on the NASDAQ exchange under the ticker AMZN. The minimum lot is 1 security. In order to become an owner, it is necessary to open a brokerage account. Afterwards, you need to submit a purchase request through the trading terminal. An indirect way is to buy an ETF that tracks NASDAQ-100 or S&P 500 indices. Its net assets also include Amazon stocks.
Such an investment will be profitable when several factors coincide. The first is the completion of the Fed's rate hike by 2025. The second is the restoration of investor confidence in the stock market. The company's own results will also be important. There are reasons to believe that Amazon's quotations in 2025 will be higher than the current ones.
The company has a multiple of growth potential over a 10-year horizon. There are both internal and external factors for this. But one cannot forget about the risks involved as well. Negative experts predict serious problems with the company's business model. But such a scenario is unlikely. Amazon remains a worthy contender for a place in a well-diversified portfolio.
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